Charlie

Celebrate Charlie’s 11th
Birthday with us!

For eleven years, Charlie, our beloved sourdough starter, has been the heart and soul of Mother Dough Bread Co. This November 14, join us in celebrating Charlie’s 11th birthday!

Enjoy Free Cinnamon Spread!

On November 14 only, fully enrolled Smart Shoppers enjoy a FREE Cinnamon Spread with the purchase of every full sourdough loaf.

One per transaction.

Not a Smart Shopper? Click below to sign up!

Enter for your chance to WIN 1 of 11 Premium Gift Baskets for Charlie’s Birthday!

We’re celebrating Charlie turning 11 with 11 lucky winners! Each basket is worth $150 and packed with Alberta favourites, including our signature Alberta Sourdough and Mile 12 Cabin Sausages.

Name
Are you a Smart Shopper Member?

Who is Charlie?

Charlie is our Mother Dough—our Freson Bros. sourdough starter—a live fermented culture made simply and naturally from flour, water and wild yeasts. 

We Believe in the Craft of the Baker and have committed to scratch baking as much as possible. Each Freson Bros. has its own Charlie that our Bakers look after to create our award-winning bread. 

Our Sourdough Starter is
ten years old!

All You Can Eat

ROAST BEEF DINNER!

In celebration of Charlie's 11th Birthday

November 14
4pm - 8pm

Join us as we celebrate the legend behind Mother Dough Bread Co.!

We’re throwing Charlie an all you can eat 11th birthday dinner full of sourdough favourites – it’s going to be a loaf of fun! 

Adults $25 | Seniors $20 | Kids 12 & Under $15

On the Menu

Roasted Alberta Beef

Garlic Mashed Potatoes

Sourdough Jalapeno Popper Dumplings

Sourdough Popcorn Chicken

Sourdough Crusted Green Beans

Garlic Parmesan Roasted Cauliflower

Baked Potatoes

Gravy, Horseradish, Baked Potato Toppings

Yorkshire Pudding

Full Salad Bar!

Available at Freson Bros. Barrhead, Drumheller, Edmonton Glenora, Edmonton Rabbit Hill, Fort Saskatchewan, High Prairie, Hinton Hill, Peace River & Stony Plain 

Happy 11th Birthday, Charlie!

Why Charlie?

Charlie is crucial in producing our tasty baked products, but starters are complex, living organisms that have to be constantly maintained in order to succeed. With too many temperature fluctuations, feeding too often, or too little, with the wrong flour or with not enough attention, they can easily fail.

When Freson Bros. first started on the journey to create all our wonderful baked products using a natural starter, it took us a few tries to get it perfectly right (three to be exact!) Alpha and Beta didn’t do so well. We had to start again and Charlie was created. We took what we learned from his two earlier incarnations and, as you can now taste today in every one of our Freson Bros. stores, he thrived! Like all living things, he requires daily attention. Our Bakers take care of him every day to ensure that he will be around for a very long time, helping to produce all the things that are made much more special, because they all contain a little bit of Charlie.

Find out more about Charlie and our bakery here:
Did you know that Charlie is in all of these Freson Bros. products?

White bread, Brown bread, White & Whole Wheat dinner rolls, White and Whole Wheat tray buns, Cheese buns, Onion buns, Pizza Buns, Banana Muffins, Banana Loaf, Cinnamon Buns, Mini Cinnamon Buns, Country Hearth Breads, Alberta Harvest, Mountain Park, Rye, Marble Rye, Ciabatta, Cheese ciabatta, Smokie Buns, Hot Dog Buns, Hamburger Buns, Father Dough Pizza Crust, Kaiser buns: All varieties, Sourdough Potato Bun, Cheese sticks, Pepperoni Cheese sticks, Donuts, Hot cross buns, all Seasonal Sourdoughs

Charlie is in the World Sourdough Library

Check out the journey from Canada to Belgium!

CHECK OUT OUR NEW PEACE RIVER SOURDOUGH!