You could redeem points on FREE every day items!


Join below, or text JOIN to 373766 to become a Smart Shopper Member


You'll earn 10 Points for every $1 spent in store.


Use your Points as cashback on every day items, or keep saving up!

If you've provided your phone number in one of our Freson Bros. stores, you're already collecting points. All you have to do now, is Sign In below to complete your account and you'll become a fully enrolled Smart Shopper. Once you're fully enrolled, you can redeem your points for every day items like medium eggs, Foothills butter, 2L Dairyland milk or 4L Alpine ice cream! Or, save up your points! After you've saved 10,000 points, it will automatically convert to $10 cashback, the next time you checkout.

If you haven't signed up to be a Smart Shopper yet, use your cell phone number to sign up below and receive additional offers and information. As a fully enrolled Smart Shopper, you can start earning points the next time you shop!


Freson Bros. loyalty program lets you earn points in store. For every $1.00 you spend in store you earn 10 points. These points can be used to earn free products like milk, butter, eggs, and ice cream. Or, choose to save your points for cash back rewards!

There are 3 simple ways to join our program:

  1. Online through our website. Simply click on our sign-up form at the top of the page and enter your email address. Then you’ll be brought to the Smart Shopper enrollment form. Don’t forget to select your nearest location so you can receive 5000 points just for enrolling!

  2. In store at your nearest Freson Bros. Find your nearest location here.

  3. Download the Freson Bros. app, available for both IOS and Android.

Yes! Members living in the same household can link their cards together. Visit your nearest Freson Bros. or fill out the inquiry form here.
(Note: once two accounts are merged you cannot unlink the accounts)

No, there is no cost for joining. Only major savings! The more you shop, the more you’ll earn.

Each account has one primary member. However, you can have up to 3 members per account.

Corporations, businesses, charities, partnerships, enterprises, or organizations can only have an account through an individual, who will be deemed the authorized primary member of the organization for purposes of the program.

Base Points – The Smart Shopper Programs rewards 10 points for every $1.00 spent (exclusions apply) at all Freson Bros. locations.

Specific Promotions – Sign up for Smart Shopper emails to learn about additional bonus point earning opportunities.

Product Bonus Points – Every week, certain featured products will give you the chance to earn additional points. Check out the flyer or ask in store for details.

Contact the Freson Bros. loyalty team by emailing [email protected]  or calling 1-780-968-6924. Make sure you have your member number, transaction number, and primary account name ready so we can serve you personally.

There are three ways to view your points:
Online – Once you’ve registered for your Smart Shopper account, you can check your points balance, cash back balance, and transaction history. You can also update your account and sign up for emails.
Receipt – Your points earned and cash back balance will always be printed on your receipt of purchase.
Freson Bros. App – If you have the Freson Bros. App, you can check your account balance and update your account from there.

To earn points you can show your digital Smart Shopper card on the Freson Bros. App or provide your phone number at the checkout. If you’d like to request a key fob, please fill out the inquiry form here or visit at Customer Service Desk at your nearest Freson Bros.

Once you’ve earned up to 10,000 Smart Shopper points, you’ll receive $10.00 cash back. This can be used on eligible products in store, or you can keep saving – the choice is yours!
Remember, once you’ve earned 10,000 points, they’re converted to a cash value and your points value will be updated accordingly.

You can redeem your Smart Shopper points on the following staple products:
Dairyland 2L Milk (Skim, 1%, 2%) 3500 points
Medium Eggs 3000 points
Foothills 454g Butter 5000 points
Assorted Alpine 4L Ice Cream 6000 points

Remember, you are only eligible to redeem your points for the select products listed above if your account has the adequate points balance.

You cannot donate points or cash back to charity at the moment, but we are working on adding this to our system. We’ll let you know as soon as this function of the Smart Shopper program becomes available.

Create and login to your Smart Shopper program online account here and click on ‘My Information’. Once there, you can update your profile and review your account transactions. You can also visit the Customer Service Desk at your nearest Freson Bros. to update your information.

We understand sometimes you can forget to enter your information, however we will honour any receipt up to 60 days from the time of purchase, to add the correct points to your fully enrolled Smart Shopper account.

You can transfer up to 10,000 points to an immediate family member.

If you notice a problem on your Smart Shopper account, please email [email protected] or fill out the inquiry form here.

Please contact our loyalty team by emailing [email protected], completing our inquiry form here, or calling our head office at 1-780-968-6924. We’re always happy to help you through the process!

Have more questions? Feel free to contact us at [email protected], 1-780-968-6924, or by visiting the Customer Service Desk at your local Freson Bros.


To View the Smart Shopper program Terms & Conditions please click here.