

Freson Bros. is
Proud to Support



From May 8 - 21
$1 from every Alberta Sourdough Loaf purchase will be donated to the Mental Health Foundation





At Freson Bros., we know that the best things in life often start with the simplest ingredients. Our traditional Alberta Sourdough is crafted in store using just three simple, foundational ingredients: flour, water, and salt. Just as these elements come together to create a nourishing loaf of bread that brings families around the dinner table, we believe that compassion, community support, and accessible resources are the essential ingredients needed to nurture mental wellness in our province.


As a proudly Alberta-owned company, we deeply care about the holistic well-being of our neighbours, friends, and families. Mental wellness is as crucial as physical health, and we want to ensure our communities always feel supported, seen, and uplifted.


By partnering with the Mental Health Foundation, we are celebrating the compassionate work they do to support Albertans through all ages and stages of life. We are honoured to bake our care into every loaf, transforming our simple, essential ingredients into meaningful funding for mental health programs across Alberta. Together, we can help foster healthier, stronger, and more connected communities.



